Q&A with the Product Manager will be held during a live Hangout in early August. The opinions expressed in this article are those of the guest author and not necessarily of Search Engine Land. Staff authors are listed here.The Definitive SEO Audit Part 3 of 3: Offsite Posted: 2020-11-18 seo-audit-ss-1920 Disclaimer: Every situation is unique. This overview of the elements of an off-site SEO audit addresses the first commonalities I look with non-penalized sites when looking to improve their profiles. If you have a penalty or other
serious issues, these points are not exhaustive and will not cover all the areas you need to research or the methods to use. Over the past two months, we've been building an SEO audit strategy with the first two parts of a three-part series. Today, we'll end the series fax number list by looking at auditing your offsite SEO. Regular readers will recall that three months ago I wrote about performing a manual backlink audit. In this article, we've looked at the steps to extracting consistent and comprehensive backlink data for a website –
we really haven't covered what you're looking for and why, or the many other aspects of offsite SEO. which must be taken into account. Today, that's exactly what we're going to do. If you haven't read the other two parts of this series, you might want to; however, the order is not critical. Full Series Reviewed: Technical SEO Content (or “on-site”) SEO Offsite SEO So let's go! 1.Google My Business We tend to think of a Google My Business listing as a local SEO factor. It is of course, but it